Pitusa is a female-led brand created with the goal of providing high quality, flattering apparel that’s colorful, comfortable, and evokes happiness.


In my in-house role overseeing the creative and design aspects of the business, I took charge of implementing a comprehensive email marketing strategy and creating all graphic design materials. With a holistic approach, I ensured that every design element aligned with Pitusa's vision and objectives. From conceptualizing marketing strategies to designing engaging newsletters and promotional materials, I sought to captivate our audience and drive impactful results.

I played a crucial role in building brand awareness, increasing customer engagement, and ultimately contributing to the success of the brand.